Is Network Marketing a viable source for a supplemental income?  Yes and No. It depends on whether you’re serious about taking on another financial responsibility.  I think there are two things that people don’t understand too well.

Number One: What are one’s income options and how money is really created.

Number Two: How much work and resources it takes to turn a network marketing opportunity into a cash cow.

A Quick Lesson on your income options.

Any way you slice it your either going to create an active income or a passive income and there is no right or wrong here, it just depends on how much you want to leverage your time and your money.

Active Income consists of either working a job or owning a traditional business.   Here, you are taking the time you have in a day and trading it for the dollars that your employer or customers pay you for the time traded for service.  The challenge with active income is that it is dependent on you trading the time.  As soon as you stop, the income stops.  This is what most of us have been taught to do from a very young age.  Go to school, get an education and either go and work for a big company or start your own business.  Pretty sad we were not really taught how to create passive income.

Passive income is either income you generate through investments (trading dollars for dollars), or in Business Systems (Franchise Business Models). Very few people have enough money to leverage investments as their sole source of income.  If you have ever heard, “It takes money to make money.” This is where the saying comes from.  Business systems allow you to leverage time. When you own a business system, you have the ability to duplicate your efforts.   Take Starbucks for example.  One store produces about $2-3K a day. Not so impressive.  But when you take a look at all of the outlets they have (1000’s), now you have leveraged time.  It’s the only way I know to do it.

What It Takes.

Network Marketing allows you to take advantage of a business system.  You don’t have to re-create the wheel; you just follow a duplicatable, repeatable system.  I think that people have a bad taste in their mouths for the industry because they know someone who has tried it and failed.  Why then are there people that excel in network marketing?

It comes down to education and using the right tools and systems to build their business.  There is a learning curve when it comes to network marketing.  You have to be willing to put time into learning how to market.  It doesn’t matter how good your product line is, you have to be able to take it to market.  Online marketing has taken a huge turn over the past decade.  Over the past four to five years, Internet Marketing has become the prime source of new business for the network marketing industry.

He, who learns how to market online, wins.  Build a successful network marketing business and it will easily replace your current income.  What it comes down to is treating your business like a business and not a hobby.  Most fail in the industry because they take a stab at it and they don’t see immediate results.

I have to ask.  When you open a new brick and mortar business and lay out a few hundred thousand to open it, how long will it take for you to start making money? A year? Two years?  Its way quicker in the network marketing world and the investment and risk is way less.  It does, however, require the same amount of work ethic as any business out there.

Network marketing is a viable source for secondary income.  I would highly suggest that if you’re looking for another way to create an income for you and/or your family that you learn how to market first and choose a company second.  Like I stated before, it all comes down to your marketing skills and no matter how great a product is, it’s still just a product.  Marketing is learning how to move that product or service across a distribution channel.

To your success,

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