Social Media isn’t dead but boy can it be deadly!

I love social media. And I love trying and testing new stuff. If there’s some new social media tool, website, or community, I’ll be one of the first ones to try it out.

But there is a limit. And I think we need to be careful. Because social media is like a drug. It can become dangerously addictive. It can even kill your business.

Social media seems to be the current fad. Everybody’s in on it like it’s one big cocktail party you just don’t want to leave.

But the way social media is currently being touted, hyped up, and used (or should I say, abused), is reminiscent of something that happened way back in the 90s.
(I’ll come back to this in a moment.) (more…)