Competetive Surfing On The World Wide Web?

Growing up on the Island of Maui right on the ocean, I surfed just about every day.  Sometimes I would paddle out before school and catch a few early morning waves and as soon as I got off the bus I raced to grab my board to hit the water.

During my early teen years, it was very competative paddling out with surfers that had more experience.  There were rules to be followed in the Hawaiian waters if you didn’t want to get your lights punched out by a big hawaiian surfer.  It was all about positioning and timing.

If you dropped in on a wave, you had the right of way, so if someone dropped in behind you, they couldnt pass you on the wave until you pulled out.  I learned this the hard way an an early age and paid dearly for it. Yep, a board in my face unexpectadly.  I wiped out after dropping in on a “Moke” which is a big hawaiian, he wiped out and upon coming up, gasping for air, there was his board coming right down on my head.  Then came the “Moke”, pissed off and ready to kill me.  As I got older, I learned the way of the waters. Fast forward

Anyways, the web is not much different in a lot of aspects.  There is always going to be competition on the Internet as well as new people coming and going.  All of them trying to get the attention of all of the folks surfing the web.

(more…)

Guerilla Marketing in The 21st Century

Guerilla Marketing in the 21st Century

Is it possible to still use the same techniques you used to build your MLM or Network Marketing Business 10 years ago? Absolutely. If you want to get smoked and go down in flames.

The Game has changed, the cheese has moved and unless you are constantly adjusting, maneuvering, ducking and dodging, you will never experience true success in your business. It’s a jungle out there. Your competition is fierce and lurks behind every corner looking to take you out. If you’re not prepared that is exactly what will happen. The best way to prepare yourself is to have a strategy to move forward with. A battle plan if you wish. Don’t be a mud slinger.

Marketing has all changed over the course of the years. Yesterday’s was TV, Radio and Newspaper advertising. They had their hayday. Today it’s all about blogs, Pay Per Click, Article Distribution, Video’s, Banner Ads, Email Marketing, Voice broadcasting, etc…

(more…)

“Marketing Strategies Online” – How to Smoke 90% of everyone online.

When figuring out your marketing strategies online, there are five rules of thumb to remember.

• Know what your marketing like its no body’s business
• Know where your going to market
• Know how your going to market
• Know who you are marketing to
• Know when to put on the full court press

Knowing your product like the back of your hand is crutial in the market place and especially online.  When people finally get to you, you dont want to have to do a lot of explaining, but you do need to be able to answer their questions quickly and efficiently.  If your selling vitimins, you better know what’s in them. If your selling financial education, you had better know what the program consists of. Once you have gotten the educating yourself piece down, you need to create a game plan as to where your going to market online.

There is a plethora of advertising space on the web and you need to figure out where your going to get the most bang for your buck and your time.  If your a seasoned vet with a high end product, you may want to master Google PPC.  Google has a broader reach than any advertising medium for minimal cost and its laser targeted at your audience.  Yes its way better than radio, newspaper and TV.  You control the ads and the audience.  You also want to pick a free method of advertising. Whether that be article writing, squidoo lenses or video marketing, thats up to you.  You then need to learn how your going to market.

(more…)