How To Win Friends And Influence People.

Friday, February 5th, 2010

Winning friends and influencing people has been a best selling book by Dale Carnegie for almost a century now.  It is the catalyst for all business success and the most widely read book in the network marketing industry.

I am going to cover five areas in which I think are crucial to anyone looking to take their game to the next level and those are: Developing trust, providing value, offering solutions, developing relationship equity and being in it for the long haul.

Developing trust

I have to say, there are some complete morons out there that have very selfish intentions. They could care less about people and are only looking to stuff their pockets with cash, while providing no value.  Marketers have gotten really good at tapping into peoples emotional buying habits.  While this seems great for the person ripping people off, it creates distrust and disloyalty in people which makes it difficult for folks to trust anyone these days.

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